Brand Designer & Creative Director

Suhail
Raf

Building brands that stop the scroll. 8+ years of DTC creative direction — from concept to conversion.

View Work
8+
Years DTC Experience
50M+
Revenue Influenced
5+
Retail Giants
6+
Brands Built
Selected Work All Projects
FlavorGod — Brand Identity, Campaign Creative
FlavorGod
Brand Identity, Campaign Creative
→
Shredz — Packaging, Brand System
Shredz
Packaging, Brand System
→
Kyntra Health — Identity, Ecommerce UI
Kyntra Health
Identity, Ecommerce UI
→
PaymanAI — Brand Identity, Product UI
PaymanAI
Brand Identity, Product UI
→
Skinny Bunny — Packaging, Campaign
Skinny Bunny
Packaging, Campaign
→

Design
Meets
AI

I don't just use AI tools — I build them. From custom concierge widgets to client-facing creative brand guidelines, I combine 8+ years of brand instinct with hands-on AI development to ship work that couldn't exist any other way.

ClaudeClaude CodeFireflyFigma AIShopify APIChatGPTArtlistGemini
Custom AI Tools
Built and deployed Shopify apps using Claude API — chat concierge, size charts, order tracking pages.
AI-Assisted Campaigns
Scripting, visual concepting, and copy generation at scale using GPT-4, Claude, and Midjourney.
Brand Voice Systems
Training brand-specific AI models on tone, copy rules, and visual language for consistent output.
Workflow Automation
Connecting creative ops with AI pipelines — Klaviyo, Meta Ads, and Shopify on autopilot.

Got a
Brief?

suhail.rafiuddin@gmail.com Available for senior creative and brand director roles